Devine Mulvey

Media | Message

Posted May 5, 2009 10:33 a.m.

How He Did It

Campaigns on the Cutting Edge Cover

We’d like to congratulate Dennis Johnson on the release of his new book, Campaigning for President 2008 from Routledge. It features a chapter by Tad Devine entitled “How He Did It,” an exploration of how President Obama managed to overcome the odds and use groundbreaking strategies to win the Democratic nomination for President.

Tad also wrote the chapter on paid media in political campaigns for Richard Semiatin’s Campaigns on the Cutting Edge, a guide to the evolution of the modern political campaign.